Influencer and content creator selection for your brand

Talent Selection

What does this service include?

We find and assess creators by audience fit, authenticity, style and brand history, and present a justified shortlist for every campaign.

The right influencer is not always the one with the most followers. What matters more is that their audience resembles your customers, their style fits your brand, their numbers are real and they have not recently worked with your competitors.

For each campaign we search the platforms your audience uses, review demographics, engagement, growth, fake-audience signals and past content, and present a shortlist with the reason behind each pick. We work with nano, micro, mid-tier and top creators depending on the goal.

What you get

Ideal creator profile definition
Platform search and pre-selection
Audience and authenticity analysis
Content and past collaboration review
Shortlist with estimated cost
Recommended mix by size and platform

1. Fit before size

We compare the creator’s audience with your ideal customer: age, location, interests and language.

2. Authenticity review

We look for signs of bought followers or engagement and review past collaborations and sensitive topics.

3. A justified shortlist

Each profile comes with data, content examples and the reason it fits your campaign.

Before you request a proposal

Frequently asked questions about Talent Selection

Direct answers to evaluate scope, timing, investment and measurement before requesting a Talent Selection proposal.

Should we work with micro-influencers?

Often yes: they tend to have closer communities and lower costs. The right mix depends on whether you want reach, credibility or sales.

How do you spot fake followers?

With analytics tools and manual review: growth patterns, engagement ratios, comment quality and audience origin.

Which platforms do you search?

Instagram, TikTok, YouTube, X, Twitch and LinkedIn, depending on where your audience is.

Can we hire selection only?

Yes. You can hire just the search and shortlist, or the full campaign with negotiation, briefing and measurement.

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